There are only three grocery stores in the 1,970-square-mile Rosebud Reservation, home to the Sicáŋğu Lak̇óta people in South Dakota. Many community members drive 20 miles to the nearest store to buy food, and what they find is often low-quality, says Matte Wilson, Director of the Sicáŋğu Food Sovereignty Initiative.
“People are having to get whatever they can on their budget, and unfortunately, what is cheapest right now is a lot of processed foods,” says Wilson.
The Sicáŋğu Lak̇óta, like other Indigenous communities throughout the United States, have seen their traditional food systems dismantled over generations due to land dispossession, mass slaughter of buffalo herds, and reliance on federal food programs. Wilson and other community leaders created the 7Gen plan, which was named a Rockefeller Foundation Top Food System Visionary in 2020, to help restore food sovereignty to their people.
“Beginning with the mass slaughter of the buffalo, about US$2 trillion worth of wealth has been extracted from our people,” says Native Leader Wizipan Little Elk in the Food 2050 film, which premieres January 2026 in partnership with Media RED, the Rockefeller Foundation, and Food Tank.
“Food and access to our treaty rations were used as a means of control. In order for us to regain our power, we have to regain our food.”
The 7Gen plan is named after the ancient concept of looking ahead seven generations, which is core to many Indigenous cultures. It serves as a guiding philosophy for decision-making, one that considers the impact on future generations and the long-term well-being of both people and land.
“Our 7Gen plan is how we see everything playing out in the next seven generations,” says Wilson. “How do we prepare for that? How does our food look? Where is it coming from?”
The Sicáŋğu Food Sovereignty Initiative, an integral part of the 7Gen project, plays a critical role in the local food system. Its regenerative buffalo ranch has grown from 50 to 1,100 heads since 2020. When federal SNAP benefits faced major cuts due to the government shutdown and new legislation in 2025, Wilson’s team was able to deliver 12,000 pounds of bison meat and 6,000 pounds of locally grown produce to the community.
>The initiative is also helping community members learn how to grow, produce, harvest, and prepare their own food. Its workforce development and educational programs support farmers, ranchers, aspiring entrepreneurs, and youth in building skills and creating livelihoods around food.
As a result of these efforts, Wilson says that his community is increasingly practicing food sovereignty.
“When I first started, [people couldn’t] really articulate what food sovereignty was or understand the importance of it. But now, people are seeing the urgency and that importance,” says Wilson. “More people are going out and harvesting their own food, foraging for traditional foods. More people are serving their own gardens, more people are having conversations around where their food comes from.”
Wilson sees the local food system as not only a source of nutrients but also a way to heal his community’s spirit. This starts with reframing how his neighbors think about and value food.
“Food is medicine, and so we’re really trying to change people’s mindsets and perspective around food and build that connection with food again,” says Wilson. “It’s really supposed to feed your soul, your emotional health, your spiritual health. That concept is what we call Wicozani. All-encompassing health.”
For Little Elk, 7Gen’s success is a story of hope for the broader, global food system.
“Our vision is to create a sustainable, regenerative, culturally appropriate food system for our people in the region by growing our own food, by embracing regenerative agricultural practices, by bringing buffalo back. Those are the kinds of solutions that the entire planet needs,” says Little Elk.
“And if we can do it here, in the third-poorest county in the entire United States, we can for sure do it anywhere in North America. And I believe that we can do it anywhere in the world.”
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